Platform Modules

Feature modules + AI capabilities

Seven integrated modules that cover the complete marketing operations lifecycle — from planning to measurement.

AI Chat Command Center

Describe what you want to achieve. Ficzd structures the campaign, generates deliverables, and executes — all from a single conversation.

Capabilities:

  • •Natural language campaign creation
  • •Real-time streaming responses
  • •Tool calling with risk-based confirmation
  • •Conversation history with context management
  • •Suggested quick-action prompts
  • •Morning briefing on load

Marketing Dashboard

Your entire marketing workspace at a glance. Active campaigns, projects, alerts, and AI-suggested actions — all in one view.

Capabilities:

  • •Real-time KPI cards
  • •Recent campaigns list with status badges
  • •Quick action grid
  • •AI-powered suggested prompts
  • •Alert notifications

Project Management

Organize campaigns into projects with status tracking, budget aggregation, and team collaboration.

Capabilities:

  • •Project cards with status indicators
  • •Campaign grouping and budget aggregation
  • •Grid view
  • •Create via AI chat or direct UI

Campaign Management

Full campaign lifecycle from brief to live. Stage tracking, readiness scores, deliverable generation, and UTM tracking built in.

Capabilities:

  • •Status-based filtering
  • •Campaign readiness scores
  • •AI brief generation
  • •AI deliverable generation
  • •UTM Parameter Builder
  • •Campaign-level chat
  • •Budget and date tracking
  • •Channel tagging

Analytics & Reporting

Cross-channel performance metrics with weighted attribution. Impressions, clicks, CTR, spend, conversions, and ROAS — all in one view.

Capabilities:

  • •Six core KPIs
  • •Configurable date ranges (7/30/90 days)
  • •Performance Trend charts
  • •Campaign Breakdown
  • •Content Performance with weighted attribution
  • •Export

Integrations Hub

Connect 10 marketing platforms. HubSpot, Google Ads, GA4, WordPress, Contentful, Marketo, and more — with real-time sync status.

Capabilities:

  • •HubSpot
  • •Google Ads
  • •GA4
  • •WordPress
  • •Contentful
  • •Marketo
  • •Account Engagement
  • •Power BI
  • •Tableau
  • •Looker

Workspace Settings

Configure your Brand Profile, AI Memory, team roles, notifications, and billing — all injected into every AI interaction.

Capabilities:

  • •Brand Profile 6-section wizard
  • •Detect Brand from URL
  • •AI Memory with confidence scores
  • •Competitor awareness

AI Capabilities

Built-in AI features that make every campaign smarter and more effective.

Brand Profile System

6-section wizard injected into every AI interaction for on-brand output.

AI Memory

Persistent organizational knowledge with confidence scores.

Detect Brand

Auto-fill brand colors, fonts, and keywords from your website URL.

AI Brief Generation

Generate comprehensive creative briefs in seconds.

Content Attribution

Weighted attribution model tracks which deliverables drive conversions.

UTM Tracking Builder

Built-in UTM parameter builder per campaign.

Campaign Staging

Readiness scores and stage labels track campaign progress.

Competitor Awareness

AI differentiates your positioning in every piece of content.

Ready to see Ficzd in action?

Get early access and experience the future of marketing operations.